The “OC VISION” group, the Baltic leading eye and hearing care company, continues its targeted network expansion by opening a new, modern “Vision Express” store in Vilnius. The new branch at the “Vilnius Outlet” shopping center opened its doors on April 30, making top-tier eye care services even more accessible to a wider audience.
Accessibility as a priority
The choice of the “Vilnius Outlet” location confirms the company’s commitment to being closer to its customers. By offering professional services in a high-traffic area, “OC VISION” helps residents effectively manage their time by combining daily shopping with an essential preventive health check – vision diagnostics.
New service standard and ergonomic space
The new store introduces qualitative changes to the customer service culture, focusing on a personalized experience. In contrast to the traditional retail format, customer consultations take place at comfortable tables. This approach ensures privacy and fosters a dialogue between the customer and the specialist. The store layout is spacious and intuitive, allowing visitors to browse the collection and make informed choices without haste.
Brand selection and technological equipment
The store offers an extensive collection of frames and sunglasses from the world’s leading fashion houses, featuring a dedicated stand for the iconic brand Ray-Ban. In addition to a wide range of products, the store provides in-depth vision diagnostics. Utilizing modern equipment, certified optometrists perform precise measurements, issue prescriptions, and provide comprehensive consultations on eye health. The new “Vision Express” branch at “Vilnius Outlet” marks a new stage in the brand’s development, transforming the traditional optical store visit into a high-quality customer service experience. It integrates medical precision and progressive technology with personalized service, providing customers not only with functional vision correction solutions but also with premium care.